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Wednesday, August 2, 2017

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Analysts: ASP of Samsung phones on the rise, thanks to Galaxy S8

Samuel Enife - 2:57 AM
Strategy Analytics have tallied the numbers and discovered that the average selling price (ASP) of Samsung phones during the April-June quarter was the highest in the last three years - $235. The analysts attribute this to strong sales of the Galaxy S8 duo.
Last year, the ASP was $232, dropping to $227 in the second half of the year when the Galaxy Note7 was supposed to take over as the new flagship. The historic high, however, was back in Galaxy S4/Note 3 era of 2013 - $289.
Back to 2017. Samsung sold an estimated 93 million phones in the April-June period of which 19.2 million were a Galaxy S8 or S8+. Budget models did well too, allowing the company to capture 21% of the smartphone market.
Source | Via (in Dutch)

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